PR with purpose. Stories that matter.

Clear messaging. Credible stories. Strategic PR that gets people talking — and listening. Whether you’re launching something new or amplifying what already works, I help you get the right words in front of the right people at the right time.

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Hi, I'm Laura Berrill

I’m a journalist-turned-PR consultant who knows what makes a story. With experience across national newsrooms and major PR agencies, I help businesses find the right angles and get seen in the right places. I’ll bring media insight and honest advice to every brief, whether you’re launching something new, dealing with a reputation challenge, or simply want to raise your profile.

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How I can help your business

I deliver tailored PR that gets results, from crafting compelling pitches and securing coverage to supporting your brand with strategic content. Whether you’re starting out or scaling up, I’ll work with you to uncover what it is that makes you unique. 

Media relations

Get your story seen and heard in the right places. I help businesses pitch with purpose, securing press coverage that’s strategic, well-timed, and built on real relationships with journalists.

PR support

From ghostwritten thought leadership articles to case studies and newsletters, I create content that builds trust, positions you as an expert, and gets your message across with clarity and confidence.

"Working with Laura was a refreshing and reassuring experience. She quickly understood how to position my products for maximum reach, offering clear guidance and a strategic approach. Anyone who chooses to work with her will be in very safe hands."

– James Koumis | Director, JKS Creations

SEN PR & advocacy

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I combine professional expertise with lived experience to help charities, campaigns, and organisations in the SEN space find their voice. As a parent of a neurodivergent child, I understand the challenges families and professionals face — and I know how important it is to get the story right.

Whether it’s navigating sensitive topics or shining a light on under-represented perspectives, I deliver PR that aims to inform, engage, and inspire change. I’ll help you shape compelling communications crafted with insight and care.

News & insights

Journalistic PR

Ten reasons to hire a journalist

May 20, 2025

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PR Strategy

Smart strategies for successful media relations

May 20, 2025

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Industry Insights

Measuring AI’s impact on media relations and PR

May 20, 2025

Read post ➛

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